Issey Miyake Nuit D’Issey Deodorant launched its first fragrance, L’EAU D’ISSEY, in 1992. “L’eau” is French for “water”, and water itself was the inspiration for L’EAU D’ISSEY. ISSEY MIYAKE’s view of water as a material was the starting point for the fragrance, which had a lasting impact on the perfume world. Developed jointly by MIYAKE DESIGN STUDIO and BEAUTE PRESTIGE INTERNATIONAL in France, these fragrances are produced by the same principles as ISSEY MIYAKE?s clothing design: constantly bring new fragrances that are fitting for contemporary life, based on the concept of pursuing one’s true nature.Issey Miyake fragrance | Issey Miyake started his company back in 1970. The designer was born in 1938 in Hiroshima and eventually became a young man with a refined sense of style and a special understanding of different fabrics. He was not afraid to go against the flow and leave behind outdated tradition – and it did pay off for him. In 1992 and after many successes in the fashion world, he entered the world of perfumery. With his fragrances, Miyake aimed to celebrate women as well as Japanese tradition, culture and nature.