With the boom of makeup and cosmetic products, fake makeup has become a severe problem for genuine makeup seller as well as makeup lovers. Although beauty steals are seriously tempting, they come at a risk of getting harmful products. Major brands like Kylie Cosmetics, Estee Lauder Cos. And many others have been fighting fakes since 2003. It had to create a global security team around the globe. Its job was to sniff out phonies, ebay and other third party retailers selling knockoffs.
Sephora is going through the same issue, especially in the Asian markets. Where is all this fake makeup coming from? China, Duh! As per a Bloomberg investigation, most of these products come from ramshackle operations – think filthy, muddy floors, barrels of dye out in the open and tons of paint thinner, bacteria and carcinogens.
Now what is a carcinogen? According to American Cancer Society, “Substances and exposures that can lead to cancer are called carcinogens.” Pretty spooky huh! These products are sold are extremely cheap prices to lure customers into buying them and cause serious health risks.
China’s DHGate and Alibaba, the giant wholesalers are making sale and purchase of these counterfeit products very easy. They provide a platform to sellers of all kinds to promote and export their products worldwide. How many people actually go to China to check product quality before purchasing? Worse, China is Pakistan’s next door neighbor which makes it very cheap to ship these products to Pakistan and sell cosmetic products at the prices of genuine products, thus making huge profits. Now, who won't want to buy expensive products at throwaway prices?
The Independent (UK) reported in May 2015 that police has found rat droppings, human urine and arsenic substances in fake beauty products including Makeup, perfumes, electrical hair stylers and sun cream. The campaign called: "Wake Up - Don't Fake Up!" The report also stated that "Fake Cosmetics such as eyeliner, mascara, lip gloss and foundation have been found to contain toxic levels of chemicals and harmful substances such as arsenic, mercury and lead. All of these can cause allergic reactions such as skin irritation, swelling, rashes and burns along with longer-term health problems."
You think that was the scary part? No. The scariest part is that these fakes have such fine packaging and labeling that it becomes extremely hard to spot them. Big brands are including anti-counterfeit measures in their packaging like watermarks, holograms, RFID chips etc. to differentiate their products. Still, they’re not foolproof. So beware ladies, you skin is precious.