e.l.f. Power Grip Primer + 4% Niacinamide 24ml – Hydrating & Long-Lasting Makeup Primer for Smooth, Poreless Skin

Lock your makeup in place while improving your skin with e.l.f. Power Grip Primer + 4% Niacinamide 24ml. This viral, gel-based primer delivers a strong gripping effect to hold makeup all day while providing hydration and skin-smoothing benefits.

Infused with 4% niacinamide, it helps brighten skin, minimize pores, and improve texture over time. The lightweight, non-greasy formula glides effortlessly onto the skin, creating the perfect base for a flawless, long-lasting finish.

 Key Benefits

• Grips makeup for all-day long wear
• Smooths and blurs pores for a flawless base
• Brightens and improves skin texture with 4% niacinamide
• Hydrates without feeling heavy or greasy
• Works well with foundation, concealer & BB cream
• Suitable for all skin types

 Key Ingredients

• Niacinamide 4%: Brightens and refines skin texture
• Glycerin: Hydrates and locks in moisture
• Water-Based Gel Formula: Provides a smooth, gripping base

 How to Use

Apply a thin layer to clean, moisturized skin. Pat gently and allow it to set for 30–60 seconds before applying makeup.

 Suitable For

• All skin types (oily, dry, combination, sensitive)
• Makeup users who want long-lasting wear
• Skin with visible pores or uneven texture